ASDA Supermarkets
A nationally recognised name, ASDA has recently completed a three-year program of re-vitalisation. Chief Executive Archie Norman was keen that the company should have a dynamic web-presence, which reinforces ASDA's promise of value to their customers.

We encouraged ASDA to ignore their competitors attempts at direct sales over the Internet, and concentrate on providing valuable consumer information.

The Store Wars JAVA games offer amusement to users who may find little of interest in a supermarket.

The web-site reflects ASDA's monthly promotion schedule, reinforcing the events in-store and providing monthly seasonal recipes on-line.

Customer's opinions are extremely valuable to ASDA, and the web-site has become a valuable source of feedback from users & customers.

By registering their email address, visitors to the web-stie can join a monthly mailing list, which automatically tells them what is new every month.